The first Long Tail Olympics

Bill Gates at this year’s CES in Las Vegas has announced a partnership with Microsoft and NBC to bring the first “Long Tail” Olympics.

In the first “long-tail” Olympics, online viewers will have access to more than 3,000 hours of live and on-demand content so they can watch their favorite athlete or sport, regardless of whether the sport has seven fans or 7 million. NBCOlympics.com on MSN will be available free and powered by Microsoft Silverlight technology, a cross-browser, cross-platform plug-in for delivering high-quality video experiences on the Web.

“With Microsoft’s cutting-edge technology and MSN’s enormous reach, we will be positioned on NBCOlympics.com to enable Olympic fans to tailor their Olympic online viewing experience — they can watch Olympic sports content when and where they want,” said Gary Zenkel, president of NBC Olympics. “An on-demand Olympics means online viewers will be able to return to their favorite Olympic moments over and over or watch a performance they may have missed for the first time.”

NBC Microsoft partnership

Read the full press release from CES: Bill Gates Looks Ahead at “Next Digital Decade”

Posted by Mike 11 years ago

filed under: Business

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